How to Make A Page On Facebook for Business
Thursday, July 5, 2018
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How To Make A Page On Facebook For Business can be a wonderful tool for bring in and engaging new and existing consumers. Almost every company I have actually spoken to either has a page on Facebook or believe they need one if they do not.
The majority of people do not know where to begin or how to do it. The list below action by step guide shows you the best ways to develop and preserve a professional and helpful Facebook organisation page.
Action 1: Produce your Service Facebook Page
This Facebook page makes it really easy to set up your Facebook page. Follow the triggers and you cant go wrong. Make sure the info your enter corresponds exactly to the details you have on your website.
Action 2: Claim your unique Facebook URL.
http://www.facebook.com/username/.
Go to the link above to set up your very own special URL for your organisation page. I claimed www.facebook.com/seomaverick and I recommend you do the exact same using your company name. It's much easier to promote promotions using facebook.com/businessname than the default URL variation that Facebook gives you.
Action 3: Upload profile image and thumbnail image.
The profile picture is an incredibly important part of your Facebook page. It can be up to 200 pixels large x 600 pixels high. I would advise using the full 200 pixels width for your page and as high as you please. Keep in mind, the longer to profile picture, the more you push the left hand navigation links down the page.
After you have actually set your profile picture you have to choose the thumbnail image. This is exactly what gets displayed in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so ensure you choose a good section of your profile photo to use as your thumbnail image.
Action 4: Publish images to your page.
Utilize the photo strip at the top of your Facebook company page to your benefit. This is a good place to upload some pictures of your company, your people, your products or some imaginative imagery which is appropriate for your company.
These images for the image strip are selected arbitrarily so ensure you have a couple of to pick from so you can fill all 5 offered slots! Below is an example of the picture strip in action from US grocery store chain Kroger. They have images of their personnel appearing in their strip making it look more individual and friendly.
Action 5: Fixed landing page.
Another method to improve your Facebook page is to have a static landing page for brand-new visitors. This must be created to attract visitors to 'like' your page and promote your organisation! The area you need to work with is 520 pixels large and as tall as you desire (do not make it too tall though!).
A basic method to do develop a fixed landing page is utilizing this application from Wildfire. It hosts the image for you so you do not need to host it on your site or do any coding. This short article gives a great outline on ways to utilize this free tool. Nevertheless, one concern with this is that it the uploaded graphic can take a while to load which is not perfect for brand-new visitors.
If you want more control over your landing page, this guide on ways to develop a Facebook landing page with iFrames is a wonderful action by step walk through. If you have the time-- I recommend you do this.
Here are a few excellent landing pages:.
Red Bull.
Coca Cola
Action 6: Featured likes.
The next step is to add featured likes to your business page. This is where you can advise complementary or other beneficial pages from within your website. On the SEO Maverick facebook page, we have 'liked' the Facebook pages from a variety of the top SEO and Online marketing resources from around the web.
Action 7: Occupy with posts.
Prior to you go live it is a smart idea to have a few posts currently populated on your news feed so your page does not appear like a ghost town! Feature a couple of your latest post, best material from your website or any appropriate market related news that might be useful for your clients.
Action 8: Go live.
Speaks for itself. As soon as you have done all of the above now is the time to send out the page live!
Action 9: Update regularly.
It's insufficient just to produce a fan page and leave it at that. You require to continuously upgrade it with relevant details that is helpful to your fans and clients. Ensure you are actively appealing and publishing a couple of times a day.
Here are some things you can publish on your Facebook business page to keep it as much as date:.
Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.
Thanks for reading How To Make A Page On Facebook For Business!
The majority of people do not know where to begin or how to do it. The list below action by step guide shows you the best ways to develop and preserve a professional and helpful Facebook organisation page.
How To Make A Page On Facebook For Business
Action 1: Produce your Service Facebook Page
This Facebook page makes it really easy to set up your Facebook page. Follow the triggers and you cant go wrong. Make sure the info your enter corresponds exactly to the details you have on your website.
Action 2: Claim your unique Facebook URL.
http://www.facebook.com/username/.
Go to the link above to set up your very own special URL for your organisation page. I claimed www.facebook.com/seomaverick and I recommend you do the exact same using your company name. It's much easier to promote promotions using facebook.com/businessname than the default URL variation that Facebook gives you.
Action 3: Upload profile image and thumbnail image.
The profile picture is an incredibly important part of your Facebook page. It can be up to 200 pixels large x 600 pixels high. I would advise using the full 200 pixels width for your page and as high as you please. Keep in mind, the longer to profile picture, the more you push the left hand navigation links down the page.
After you have actually set your profile picture you have to choose the thumbnail image. This is exactly what gets displayed in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so ensure you choose a good section of your profile photo to use as your thumbnail image.
Action 4: Publish images to your page.
Utilize the photo strip at the top of your Facebook company page to your benefit. This is a good place to upload some pictures of your company, your people, your products or some imaginative imagery which is appropriate for your company.
These images for the image strip are selected arbitrarily so ensure you have a couple of to pick from so you can fill all 5 offered slots! Below is an example of the picture strip in action from US grocery store chain Kroger. They have images of their personnel appearing in their strip making it look more individual and friendly.
Action 5: Fixed landing page.
Another method to improve your Facebook page is to have a static landing page for brand-new visitors. This must be created to attract visitors to 'like' your page and promote your organisation! The area you need to work with is 520 pixels large and as tall as you desire (do not make it too tall though!).
A basic method to do develop a fixed landing page is utilizing this application from Wildfire. It hosts the image for you so you do not need to host it on your site or do any coding. This short article gives a great outline on ways to utilize this free tool. Nevertheless, one concern with this is that it the uploaded graphic can take a while to load which is not perfect for brand-new visitors.
If you want more control over your landing page, this guide on ways to develop a Facebook landing page with iFrames is a wonderful action by step walk through. If you have the time-- I recommend you do this.
Here are a few excellent landing pages:.
Red Bull.
Coca Cola
Action 6: Featured likes.
The next step is to add featured likes to your business page. This is where you can advise complementary or other beneficial pages from within your website. On the SEO Maverick facebook page, we have 'liked' the Facebook pages from a variety of the top SEO and Online marketing resources from around the web.
Action 7: Occupy with posts.
Prior to you go live it is a smart idea to have a few posts currently populated on your news feed so your page does not appear like a ghost town! Feature a couple of your latest post, best material from your website or any appropriate market related news that might be useful for your clients.
Action 8: Go live.
Speaks for itself. As soon as you have done all of the above now is the time to send out the page live!
Action 9: Update regularly.
It's insufficient just to produce a fan page and leave it at that. You require to continuously upgrade it with relevant details that is helpful to your fans and clients. Ensure you are actively appealing and publishing a couple of times a day.
Here are some things you can publish on your Facebook business page to keep it as much as date:.
- Latest post.
- Competitions.
- Newest deals/special offers.
- Helpful information connecting to your market.
- Appropriate market news short articles.
- Newest news about your business.
- Photos of your business/customers/services in action.
Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.
Thanks for reading How To Make A Page On Facebook For Business!