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How to Start A Business Facebook Page

How To Start A Business Facebook Page can be a wonderful tool for bring in and engaging new and existing consumers. Almost every service I have spoken to either has a page on Facebook or think they need one if they don't.

Most people have no idea where to begin or the best ways to do it. The list below step by action guide reveals you the best ways to produce and maintain an expert and beneficial Facebook business page.

How To Start A Business Facebook Page


Action 1: Develop your Organisation Facebook Page

This Facebook page makes it actually easy to set up your Facebook page. Follow the triggers and you cant go wrong. Ensure the information your go into corresponds exactly to the details you have on your site.



Action 2: Claim your distinct Facebook URL.

http://www.facebook.com/username/.

Go to the link above to establish your own special URL for your service page. I declared www.facebook.com/seomaverick and I suggest you do the same utilizing your company name. It's much easier to advertise promos utilizing facebook.com/businessname than the default URL variation that Facebook offers you.



Action 3: Upload profile image and thumbnail image.

The profile image is an extremely important part of your Facebook page. It can be approximately 200 pixels wide x 600 pixels high. I would recommend utilizing the complete 200 pixels width for your page and as tall as you see fit. Remember, the longer to profile photo, the additional you press the left hand navigation links down the page.

After you have set your profile image you have to select the thumbnail image. This is exactly what gets displayed in the news feed when you post something from your account. This is 50 pixels x 50 pixels image so ensure you pick a good section of your profile image to utilize as your thumbnail image.

Action 4: Upload images to your page.

Use the image strip at the top of your Facebook organisation page to your benefit. This is a great place to submit some photos of your company, your people, your items or some creative images which appropriates for your business.

These images for the picture strip are chosen randomly so ensure you have a couple of to select from so you can fill up all 5 readily available slots! Below is an example of the image strip in action from United States supermarket chain Kroger. They have images of their staff appearing in their strip making it look more personal and friendly.



Action 5: Static landing page.

Another way to improve your Facebook page is to have a static landing page for brand-new visitors. This must be developed to attract visitors to 'like' your page and promote your organisation! The location you need to work with is 520 pixels large and as tall as you desire (don't make it too high though!).

An easy method to do produce a fixed landing page is using this application from Wildfire. It hosts the image for you so you don't have to host it on your website or do any coding. This short article provides an excellent overview on the best ways to use this free tool. Nevertheless, one problem with this is that it the uploaded graphic can take a while to load which is not ideal for brand-new visitors.

If you want more control over your landing page, this guide on the best ways to develop a Facebook landing page with iFrames is a wonderful step by step walk through. If you have the time-- I recommend you do this.

Here are a couple of fantastic landing pages:.

Red Bull.



Coca Cola



Action 6: Included likes.

The next action is to include featured likes to your organisation page. This is where you can recommend complementary or other useful pages from within your site. On the SEO Maverick facebook page, we have 'liked' the Facebook pages from a variety of the top SEO and Internet marketing resources from around the web.



Action 7: Occupy with posts.

Prior to you go live it is a smart idea to have a couple of posts already occupied on your news feed so your page does not look like a ghost town! Feature a couple of your most current post, finest material from your website or any relevant market associated news that may be beneficial for your clients.

Action 8: Go live.

Speaks for itself. When you have actually done all of the above now is the time to send out the page live!



Action 9: Update frequently.

It's inadequate just to develop a fan page and leave it at that. You have to continually update it with appropriate information that works to your fans and clients. Ensure you are actively interesting and publishing a few times a day.

Here are some things you can publish on your Facebook service page to keep it up to date:.

  • Latest post.

  • Competitors.

  • Latest deals/special offers.

  • Helpful info connecting to your industry.

  • Pertinent industry news articles.

  • Latest news about your service.

  • Images of your business/customers/services in action.


Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.

Thanks for reading How To Start A Business Facebook Page!

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