How to Make A Facebook Page for A Business
Saturday, April 7, 2018
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How To Make A Facebook Page For A Business can be a great tool for drawing in and engaging new and existing customers. Practically every business I have spoken with either has a page on Facebook or think they need one if they don't.
Many people have no idea where to start or how to do it. The following action by action guide shows you ways to develop and keep a professional and helpful Facebook company page.
Action 1: Create your Business Facebook Page
This Facebook page makes it actually simple to set up your Facebook page. Follow the triggers and you cant fail. Make sure the details your go into corresponds precisely to the details you have on your site.
Action 2: Declare your special Facebook URL.
http://www.facebook.com/username/.
Go to the link above to set up your own distinct URL for your company page. I claimed www.facebook.com/seomaverick and I recommend you do the exact same utilizing your service name. It's a lot easier to promote promos using facebook.com/businessname than the default URL variation that Facebook gives you.
Action 3: Upload profile image and thumbnail image.
The profile picture is an exceptionally important part of your Facebook page. It can be approximately 200 pixels wide x 600 pixels high. I would advise utilizing the full 200 pixels width for your page and as tall as you see fit. Keep in mind, the longer to profile image, the further you push the left hand navigation links down the page.
After you have actually set your profile picture you require to choose the thumbnail image. This is exactly what gets shown in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so ensure you choose a great area of your profile picture to use as your thumbnail image.
Action 4: Publish images to your page.
Use the image strip at the top of your Facebook business page to your benefit. This is a good location to submit some photos of your service, your individuals, your items or some innovative images which appropriates for your service.
These images for the picture strip are selected arbitrarily so make certain you have a few to select from so you can fill all five readily available slots! Below is an example of the picture strip in action from US grocery store chain Kroger. They have pictures of their staff appearing in their strip making it look more individual and friendly.
Action 5: Fixed landing page.
Another way to enhance your Facebook page is to have a static landing page for brand-new visitors. This should be created to attract visitors to 'like' your page and promote your organisation! The location you need to work with is 520 pixels wide and as tall as you want (do not make it too tall though!).
A basic way to do produce a static landing page is utilizing this application from Wildfire. It hosts the image for you so you don't have to host it on your website or do any coding. This post offers a good summary on the best ways to use this free tool. Nevertheless, one concern with this is that it the uploaded graphic can take a while to load which is not ideal for new visitors.
If you desire more control over your landing page, this guide on the best ways to construct a Facebook landing page with iFrames is a great step by step walk through. If you have the time-- I suggest you do this.
Here are a number of excellent landing pages:.
Red Bull.
Coca Cola
Action 6: Featured likes.
The next action is to add highlighted likes to your organisation page. This is where you can recommend complementary or other helpful pages from within your site. On the SEO Maverick facebook page, we have 'liked' the Facebook pages from a variety of the top SEO and Web marketing resources from around the web.
Action 7: Populate with posts.
Prior to you go live it is a great idea to have a few posts currently populated on your news feed so your page does not appear like a ghost town! Feature a couple of your latest post, best content from your site or any relevant market related news that may be beneficial for your clients.
Action 8: Go live.
Speaks for itself. Once you have done all the above now is the time to send out the page live!
Action 9: Update often.
It's inadequate simply to develop a fan page and leave it at that. You have to continuously upgrade it with pertinent info that works to your fans and customers. Make sure you are actively engaging and posting a few times a day.
Here are some things you can publish on your Facebook business page to keep it approximately date:.
Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.
Thanks for reading How To Make A Facebook Page For A Business!
Many people have no idea where to start or how to do it. The following action by action guide shows you ways to develop and keep a professional and helpful Facebook company page.
How To Make A Facebook Page For A Business
Action 1: Create your Business Facebook Page
This Facebook page makes it actually simple to set up your Facebook page. Follow the triggers and you cant fail. Make sure the details your go into corresponds precisely to the details you have on your site.
Action 2: Declare your special Facebook URL.
http://www.facebook.com/username/.
Go to the link above to set up your own distinct URL for your company page. I claimed www.facebook.com/seomaverick and I recommend you do the exact same utilizing your service name. It's a lot easier to promote promos using facebook.com/businessname than the default URL variation that Facebook gives you.
Action 3: Upload profile image and thumbnail image.
The profile picture is an exceptionally important part of your Facebook page. It can be approximately 200 pixels wide x 600 pixels high. I would advise utilizing the full 200 pixels width for your page and as tall as you see fit. Keep in mind, the longer to profile image, the further you push the left hand navigation links down the page.
After you have actually set your profile picture you require to choose the thumbnail image. This is exactly what gets shown in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so ensure you choose a great area of your profile picture to use as your thumbnail image.
Action 4: Publish images to your page.
Use the image strip at the top of your Facebook business page to your benefit. This is a good location to submit some photos of your service, your individuals, your items or some innovative images which appropriates for your service.
These images for the picture strip are selected arbitrarily so make certain you have a few to select from so you can fill all five readily available slots! Below is an example of the picture strip in action from US grocery store chain Kroger. They have pictures of their staff appearing in their strip making it look more individual and friendly.
Action 5: Fixed landing page.
Another way to enhance your Facebook page is to have a static landing page for brand-new visitors. This should be created to attract visitors to 'like' your page and promote your organisation! The location you need to work with is 520 pixels wide and as tall as you want (do not make it too tall though!).
A basic way to do produce a static landing page is utilizing this application from Wildfire. It hosts the image for you so you don't have to host it on your website or do any coding. This post offers a good summary on the best ways to use this free tool. Nevertheless, one concern with this is that it the uploaded graphic can take a while to load which is not ideal for new visitors.
If you desire more control over your landing page, this guide on the best ways to construct a Facebook landing page with iFrames is a great step by step walk through. If you have the time-- I suggest you do this.
Here are a number of excellent landing pages:.
Red Bull.
Coca Cola
Action 6: Featured likes.
The next action is to add highlighted likes to your organisation page. This is where you can recommend complementary or other helpful pages from within your site. On the SEO Maverick facebook page, we have 'liked' the Facebook pages from a variety of the top SEO and Web marketing resources from around the web.
Action 7: Populate with posts.
Prior to you go live it is a great idea to have a few posts currently populated on your news feed so your page does not appear like a ghost town! Feature a couple of your latest post, best content from your site or any relevant market related news that may be beneficial for your clients.
Action 8: Go live.
Speaks for itself. Once you have done all the above now is the time to send out the page live!
Action 9: Update often.
It's inadequate simply to develop a fan page and leave it at that. You have to continuously upgrade it with pertinent info that works to your fans and customers. Make sure you are actively engaging and posting a few times a day.
Here are some things you can publish on your Facebook business page to keep it approximately date:.
- Latest blog site posts.
- Competitors.
- Latest deals/special offers.
- Helpful info associating with your industry.
- Relevant industry news posts.
- Most current news about your company.
- Pictures of your business/customers/services in action.
Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.
Thanks for reading How To Make A Facebook Page For A Business!