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How to Make A Business Facebook Page

How To Make A Business Facebook Page can be a fantastic tool for drawing in and engaging new and existing customers. Just about every service I have actually spoken with either has a page on Facebook or believe they require one if they don't.

A lot of individuals do not know where to start or ways to do it. The list below action by action guide reveals you the best ways to create and preserve an expert and helpful Facebook service page.

How To Make A Business Facebook Page


Action 1: Produce your Organisation Facebook Page

This Facebook page makes it truly easy to set up your Facebook page. Follow the triggers and you cant go wrong. Make certain the info your get in corresponds exactly to the details you have on your website.



Action 2: Claim your distinct Facebook URL.

http://www.facebook.com/username/.

Go to the link above to establish your own special URL for your business page. I declared www.facebook.com/seomaverick and I recommend you do the same using your business name. It's much easier to advertise promos utilizing facebook.com/businessname than the default URL version that Facebook gives you.



Action 3: Upload profile image and thumbnail image.

The profile image is an incredibly vital part of your Facebook page. It can be approximately 200 pixels large x 600 pixels high. I would recommend utilizing the full 200 pixels width for your page and as tall as you choose. Remember, the longer to profile image, the additional you press the left hand navigation links down the page.

After you have actually set your profile photo you have to choose the thumbnail image. This is what gets displayed in the news feed when you publish something from your account. This is 50 pixels x 50 pixels image so make certain you select a good area of your profile photo to use as your thumbnail image.

Action 4: Upload images to your page.

Use the image strip at the top of your Facebook organisation page to your benefit. This is an excellent place to publish some photos of your business, your people, your items or some innovative images which is appropriate for your organisation.

These images for the image strip are selected arbitrarily so ensure you have a couple of to select from so you can fill up all five available slots! Below is an example of the picture strip in action from US supermarket chain Kroger. They have photos of their staff appearing in their strip making it look more personal and friendly.



Action 5: Static landing page.

Another method to enhance your Facebook page is to have a fixed landing page for brand-new visitors. This need to be developed to lure visitors to 'like' your page and promote your organisation! The area you have to deal with is 520 pixels wide and as tall as you want (do not make it too tall though!).

An easy way to do develop a fixed landing page is utilizing this application from Wildfire. It hosts the image for you so you do not require to host it on your website or do any coding. This post provides a good overview on the best ways to use this totally free tool. Nevertheless, one concern with this is that it the uploaded graphic can take a while to load which is not ideal for new visitors.

If you want more control over your landing page, this guide on the best ways to build a Facebook landing page with iFrames is a great step by step walk through. If you have the time-- I advise you do this.

Here are a few fantastic landing pages:.

Red Bull.



Coca Cola



Action 6: Featured likes.

The next action is to add featured likes to your service page. This is where you can advise complementary or other beneficial pages from within your website. On the SEO Maverick facebook page, we have 'liked' the Facebook pages from a variety of the leading SEO and Web marketing resources from around the web.



Action 7: Occupy with posts.

Before you go live it is a great idea to have a few posts currently populated on your news feed so your page doesn't look like a ghost town! Include a couple of your most current article, finest material from your site or any relevant industry related news that might be helpful for your clients.

Action 8: Go live.

Speaks for itself. Once you have done all of the above now is the time to send out the page live!



Action 9: Update frequently.

It's not enough just to create a fan page and leave it at that. You have to continually update it with appropriate info that works to your fans and clients. Make sure you are actively appealing and publishing a couple of times a day.

Here are some things you can publish on your Facebook service page to keep it up to date:.

  • Latest article.

  • Competitors.

  • Most current deals/special offers.

  • Helpful info associating with your industry.

  • Relevant market news articles.

  • Newest news about your business.

  • Images of your business/customers/services in action.


Summary
Following this step by step guide is a good starting point for most small businesses to create a Facebook page and engage with their customers.

Thanks for reading How To Make A Business Facebook Page!

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